SDI Lab / Lead-gen automation Demo: brokers, people and numbers are made up. Data resets every night at 03:30.

Nina Widmer

Assigned to Muster Beratung Ostschweiz AG for CHF 45.00 · replaces #41

Email
nina.widmer@outlook.example
Phone
+41 78 007 11 23
Address
9500 Wil (SG)
Product
Basic health (KVG)
Source
Replacement

Steps

  1. Received
  2. 6 checks passed
    • pass Phone Swiss mobile number (078), normalised to +41 78 007 11 23.
    • pass Email Valid email address.
    • pass Name Name present.
    • pass Consent Consent to be contacted was given.
    • pass Postcode Postcode 9500 fits St. Gallen (SG).
    • pass Duplicate No lead with the same phone or email in the last 30 days.
  3. Assigned to Muster Beratung Ostschweiz AG
    Replacement for lead #41 (Not reachable): a new matching lead was delivered to Muster Beratung Ostschweiz AG. Replacements don't wait for daily capacity.
  4. Sent to CRM

    Pipedrive person and deal "KVG lead #77" for Muster Beratung Ostschweiz AG. Simulated: no real Pipedrive is connected. This is the request that would be sent.

    {
  "requests": [
    {
      "url": "https://api.pipedrive.com/v1/persons",
      "body": {
        "name": "Nina Widmer",
        "email": [
          {
            "label": "home",
            "value": "nina.widmer@outlook.example",
            "primary": true
          }
        ],
        "phone": [
          {
            "label": "mobile",
            "value": "+41780071123",
            "primary": true
          }
        ],
        "postal_address": "9500 Wil"
      },
      "method": "POST"
    },
    {
      "url": "https://api.pipedrive.com/v1/deals",
      "body": {
        "owner": "Muster Beratung Ostschweiz AG",
        "stage": "New lead",
        "title": "KVG lead #77: Nina Widmer (SG)",
        "value": 45,
        "currency": "CHF",
        "pipeline": "Broker leads",
        "person_id": "{id from the persons call}",
        "custom_fields": {
          "canton": "SG",
          "source": "Replacement",
          "lead_id": 77,
          "product": "Basic health (KVG)",
          "postcode": "9500",
          "received_at": "2026-10-05T03:07:53.000Z",
          "replaces_lead": 41
        }
      },
      "method": "POST"
    }
  ]
}